Hospitality and Tourism Management
The undergraduate program in hospitality and tourism management prepares students for leadership positions in hospitality and tourism, one of the world’s largest industries!
The department seeks to provide students a balance of industry-focused educational opportunities with directed work experiences.
All students will obtain hands-on experience through courses in events, hospitality, food and beverage operations, tourism management, finance, lodging operations, and revenue management. Special emphasis is placed on developing analytical, decision-making, leadership, and communication skills. The degree requires completion of an industry field study experience.
The curriculum is flexible, allowing students to pursue specific areas of emphasis. Recommended areas include hospitality operations, global tourism destination experiences, restaurant and food management, meetings and events, and club and resort management.
The department offers a variety of international programs to give students an enhanced understanding of cultural diversity, experience in international business methods, and practical understanding of hotel and restaurant management in other countries.
Through industry scholarships and internal fundraising activities, students have been able to attend state and national hotel and restaurant association meetings and to network with prospective employers.
The hospitality education’s honor society invites eligible students to become members in their junior year. The society undertakes service projects and promotes academic excellence in hospitality education.
This organization gives students practical experience and leadership opportunities in catering, food presentation, hotel/motel operations, sales and marketing, and professional experiences in association management. Through catering functions, members raise funds for hotel and restaurant site visits and to attend trade shows and conventions, including the National Restaurant Association Show in Chicago, the National Hotel Sales and Marketing Association Convention, and the International Hotel Motel Show in New York.
The Virginia Tech chapter of CMAA is a student affiliate of a worldwide professional organization that represents the club management profession. Through membership, students gain a better understanding of the private-club management industry and its many career opportunities. Chapter activities include monthly meetings, club site visits, socials, and fundraising events. The chapter raises money to send students to the annual conference that generally draws 4,000 club professionals and 500 students.
NSMH is a national organization representing an array of social and cultural backgrounds with chapters at many U.S. universities. NSMH emphasizes the benefits of a diverse workforce to the hospitality industry. NSMH members travel to regional and national events that network students with company sponsors, industry representatives, and other hospitality organizations, advisors, and mentors.
Students with undergraduate degrees in HTM will find a wide variety of exciting and fast-paced opportunities open to them, including management positions in tourism, hotels, resorts, cruise lines, restaurants, country clubs, and institutional food service companies.
The department is strongly committed to the placement of its undergraduate and graduate students. Industry partners participate in on-campus interview sessions. Industry representatives visit the department during fall and spring semesters to interview students for permanent placement and internships. Major employers recruiting HTM graduates at Virginia Tech include Marriott, Hyatt, White Lodging, Hilton, Club Corporation of America, Wyndham, Choice Hotels, Omni Hotels, Compass, Colonial Williamsburg, Four Seasons, Ritz Carlton, B.F. Saul Hotel Division, Interstate Hotels, Crestline Hotels and Resorts, Cvent, Great American Restaurants, and Panera Bread Company. HTM conducts a career fair each spring semester for companies offering both career and internship opportunities. HTM is consistently one of the top 10 of Virginia Tech programs in the placement of its major upon graduation.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, gender, gender identity, gender expression, national origin, political affiliation, race, religion, sexual orientation, genetic information, veteran status, or any other basis protected by law. For inquiries regarding non-discrimination policies, contact the executive director for Equity and Access at 540-231-2010 or Virginia Tech, North End Center, Suite 2300 (0318), 300 Turner St. NW, Blacksburg, VA 24061.
1414 – Introduction to Hospitality and Tourism Management
2434 – Hospitality Sales
2454 – Introduction Travel and Tourism Management
2464 – Introduction to Service
2474 – Introduction to Meetings and Convention Management
2514 – Catering Management
2954 – Study Abroad
3044 – Private Club Management
3114 – Special Topics
3244 – Franchising for the Service Industries
3414 – Food Preparation, Purchasing and Management
3424 – Events Management
3444 – Financial Management for Hospitality Organizations
3484 – Socio-Cultural Impacts of Tourism
3524 – Lodging Management
3464 – Hospitality & Tourism Research Methods I
3954 – Study Abroad
4354 – Information Technology and Social Media in Hospitality & Tourism
4414 – Food and Beverage Management
4444 – Winery Tourism
4454 – Hospitality Revenue Management
4464 – Human Resource Management in the Hospitality Industry
4484 – International Tourism
4964 – Field Study in HTM
4974 – Independent Study
4994 – Undergraduate Research
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